Tag Archives: When it Strikes

MY INDIA -SAFE INDIA. NATIONAL SAFETY DAY.

Dear Readers, my last blog was posted in the month of November 2023. We are in 2024 and I have not published my blog since then. It has been a breakdown of sorts for which I would not like to give excuses. My readers have certain expectations and fulfilling them is what I should be focussing on. I apologise for the same and will be more regular hereinafter.

In this blog Maggie and Jaggy will continue their conversation on creating awareness on safety. They will be discussing on the National Safety Day theme for 2024 which is Focus on Safety Leadership for Environment, Social and Governance Excellence. It is a long theme and let us all trust Maggie and Jaggy will help us understand the same.

Maggie: “Hello Jaggy, Long time no see. All well?”

Jaggy: “Yes Maggie. Everything is just fine. Was caught up in a lot of work and other issues. Sorry for not meeting you often.”

Maggie: “It is OK Jaggy. It is just great to see you back. Let us get started!”

Jaggy: “Sure Maggie! Shoot.”

Maggie: “The theme for the National Safety Day seems to be too long. I am not able to say it fully.”

Jaggy: “To be honest yes, it is. But it talks about an important factor which is Safety Leadership. The theme itself says Focus on Safety Leadership for Environment, Social, Governance,(ESG) Excellence.”

Maggie: “Whatever it is it went way above my head like a bouncer.”

Jaggy: “It initially seems so but to understand it is not so complicated. Everyday there are new words and phrases and ESG and Safety Leadership are more often heard today by safety professionals.”

Maggie: “I understand but can you explain the theme better?”

Jaggy: “The theme says that the focus should be more on Safety leadership to create Excellence in the Environment, Social, Governance, (ESG). Just as we need leaders to make things better in organizations, workplaces, sports and even homes we need leaders to drive safety.”

Maggie: “I understand but can you elaborate on the good qualities of a leader first and then move to Safety Leadership.”

Jaggy: “To simply put it a leader is one Who Knows the Way, Shows the Way, and Goes the Way.”

Maggie: “A nice one Jaggy but how does this apply to Safety.”

Jaggy: “A Safety leader first and foremost should have knowledge on the safety process of his organization, show how safety is adopted and of course follow it himself at all times. A safety leader will always have 3 C’s of leadership.”

Maggie: “What are 3 C’s of leadership?”

Jaggy: “Credibility, Conviction and Clarity. These help safety leaders to establish the safety process, improve it and implement it. Without Credibility, Conviction and Clarity it is not possible.”

Maggie: “How can they do this?”

Jaggy: “By demonstrating Visible Commitment. It means that whatever the safety leaders do it should be visible to everyone just like the quote of Mahatma Gandhi.”

Maggie: “Be the Change you wish to see in others is it not what he said?”

Jaggy: “Exactly Maggie. He or she will do this by 1. Telling the truth. 2. Work Hard. 3. Never go back on their word and 4. Listen to hear vs Listen to speak.”

Maggie: “Superb Jaggy but can you tell me the process of Safety Leadership.”

Jaggy: “The first is all about Policies, Procedures, System, Forms which is more a stage of Compliance. These are tasks which are transactional. They are needed to establish the rules. The stage is about Raising Awareness. The next stage is the Personal Approach where leaders discover and share other ways of operating. Telling people why we are here today. This stage is more of Relationship building. The next stage is Inspire others to behave safely which is the stage of Transformation. Here the leadership is an ongoing journey.”

Maggie: “WOW Jaggy! The job of a safety leader is really difficult. To get everyone on the same page is really difficult. But how does this apply to ESG.”

Jaggy: “ESG. Let us deal with them one by one. Environment does not only mean the general definition, but it also implies the place where we work or stay. Safety leadership ensures the environment is accident free which is ensuring no unsafe conditions. Social means the society or community. They can mean anything and everything. When safety is an integral part of workplaces, homes become safer, thereby creating an impact on the society to be safe. Safety becomes social and community oriented which leads to safety culture across the nation. Governance is more about creating increased visibility to safety and ensuring it is followed by all and not just a few. Being transparent is the key here. Ethics and values in are a part of governance.”

Maggie: “Thank you, Jaggy. I may not fully understand what you say but I can do relate with it. One last question. How do leaders make this happen?”

Jaggy: “Simple by teaching. Leaders are teachers and safety leaders are safety teachers. Learning and teaching never stop.”

Maggie: “Thank you so much. Meet you soon.”

Jaggy: “Bye for now.”

I trust the readers would have understood the conversation. Never mind if you don’t. All my readers are safety leaders. Let us all lead everyone to be safe at all times. Jaggy and Maggie will continue to help us do it at all times.   

Live Life – Save Life.

Seshadri Varadarajan.

PS. If you want to have Safety Leadership sessions for your team, please email your request to me at seshadri.v@ushafire.in or to S. Janaki janaki.s@ushafire.in.

A PATH MAKING JOURNEY IN LIFE SAFETY

Trust all my readers are Safe, Healthy and Happy. Through my blogs we have discussed a lot on Fire Safety. I have just passed on the knowledge I have received and put it on paper for posterity. This blog of mine is dedicated to the organization where I work, the root of my knowledge on Fire Safety.    

 A small beginning, incremental Progress, sustained Growth to legendary proportions has been the story of Usha Fire Safety Equipments Pvt Ltd. It all started in a small way on 11th November 1988, in a small house in Veerabhadran Street, Nungambakkam Chennai. A group of ordinary people, but with an extraordinary passion to succeed began this journey. Jagadish Adapa, Jayasheel Adapa, Praveen Shetty were the founder directors of the company. They were all from Mangalore and could not even speak the local language Tamil fluently, but had the guts to launch a business and that too marketing Fire Extinguishers. The place from where they hailed Mangalore is more known for creating Hoteliers and other food related business and this was totally unheard of. A personal tragedy in the family made them to start a business on Life and Property saving.

The tragedy ignited a passion in the directors to train people in life saving activities. As a company they were the first to go to various industries and train employees on using fire extinguishers. Their extraordinary communication created a Safety training revolution in India.

Though they had launched a business, finding employees was really tough as none was willing to join a new company. When your purpose is right, then things fall into place and a dozen people trusted the organization and joined. They worked as if their life depended on it, along with the directors and soon the company started growing day by day and in every way. The first group of employees are still with the organization even today which speaks volumes of their dedication and commitment and the culture of the company. They are the ones who are running the day to day affairs of the organization.

Challenges were many and competition is always competition but yet this group worked and worked. Initially they were marketing only Fire Extinguishers and customers bought only from manufactures and not dealers which was tough to overcome. The directors themselves having worked for manufactures knew this but by their never give up attitude they overcame it and the won the trust of Customers.

As business grew the need to expand was felt and Usha Fire expanded into selling Personal Protective Equipment. When you expand both in business and personnel you need bigger space and in the year 1992 they shifted to Mahalingapuram, the house of yester year actor Jayachitra. Business growth started happening and everything was going along smoothly, till the owner decided to throw a spanner in the works by asking them to vacate. No amount of pleading, convincing, worked and now they were in a never before situation. The directors then decided that rather than renting places let us have an own place and in 1997 they moved to No 9, U.R.Nagar, Park Road Padi, which is still the registered office. Today most of their branches operate from their own place.

From a single company, today the group consists of the following companies.

  1. Usha Fire Safety Equipments Pvt Ltd. Chennai.
  2. Usha Armour Pvt Ltd, Bengaluru.
  3. When IT Strikes Crisis Management Pvt Ltd, Bengaluru
  4. Sarvam Safety Pvt Ltd, Chennai.
  5. Resguardo Industries Pvt Ltd. Bengaluru.

From a single city, now the group has branches in different cities across India.

Usha Fire Safety Equipments Pvt Ltd.

  1. Chennai ESTD 1988.
  2. Mangalore ESTD 1993.
  3. Coimbatore ESTD 1994.
  4. Madurai ESTD 1994.
  5. Hyderabad ESTD 1994.
  6. Mumbai ESTD 1995.
  7. Pondicherry ESTD 1998.
  8. Pune ESTD 2002.

Apart from the above branches satellite branches are in, Ranipet, Goa, Visakhapatnam.

Usha Armour Pvt Ltd.

  1. Bengaluru ESTD 1991.
  2. Gurgaon (NCR) ESTD 2007.
  3. Rudrapur ESTD 2007.

Sarvam Safety Pvt Ltd.

  1. Chennai ESTD 2013.
  2. Coimbatore ESTD 2013.
  3. Madurai ESTD 2013.

When It Strikes Crisis Management Pvt Ltd.

  1. Bengaluru ESTD 2002.
  2. Hyderabad ESTD 2002.

Resguardo Industries Pvt Ltd.

  1. Manufacturing unit located at Bengaluru ESTD 2013.

From being traders and dealers, to a group patenting and manufacturing 17 different life safety products is no mean task. Make in India has been given a true meaning in all respects. Starting from selling fire extinguishers, to providing solutions in Safety is a big achievement. Whatever be the industry whether big or small, National or Multinational, all have been protected by Usha Fire Safety in one way or the other. From generating a business of a few thousand rupees to more than 400 crores annually, something which is remarkable. 

All this has been possible as the directors and employees believe in the Core values of the company and today from zero employees to employing more than 1500 it has been an enjoyable journey which is continuing. Many who have started their lives at Usha Fire have gone on to become much better in their lives. One unique factor of Usha Fire was to take people with minimum competence and develop them to maximum results. The one who has blossomed in Usha Fire will never fade in the sun.

Though sales and service of equipment is the major activity of the group, the love and affection has come from the training activities. The training revolution created has grown to be a separate entity in itself and I will discuss all that in my next blog.

Till then enjoy reading about a Business Organization with a Noble Intention of Saving Lives and protecting property.

Seshadri Varadarajan – 9840814353

For more information visit, www.ushafire.com, www.resguardo.com, www.sarvamsafety.com, www.ushaarmour.com